Email Marketing for Restaurants

Email marketing that keeps diners coming back.

Attract new customers, drive sales and keep guests coming back with mobile-friendly email campaigns, whether you run one location or many.

Example restaurant email announcing a new fall menu with a 20% off barcode coupon

Essential Email Marketing for Restaurants

Fill more tables with email.

No matter if you have a single location or many, FireDrum’s service and email marketing features help you deliver attractive, personalized, mobile-responsive emails to your guests’ inboxes.

Segment your contacts into lists by gender, purchase history, location and age range, and send beautiful emails that keep them informed and coming back, over and over. Automatically post that email to your social outlets with a click. With our on-demand managed services, be as hands-on or hands-off as you like.

Engage your guests with

  • Sales and promotions
  • New menu items
  • Seasonal and holiday promotions
  • Special and sports events

Automate Your Campaigns

Set it once and let it run.

Welcome new guests the moment they sign up, and send birthday and anniversary messages automatically every year. Add coupons with barcodes that are easy to redeem at the table, and connect your POS through our integrations.

  • Birthday and anniversary messages
  • Welcome emails for new guests
  • Coupons with barcodes
  • POS integrations
A new guest sign-up triggers an automatic welcome email and a yearly birthday email with a coupon
Bill-fold inserts, website capture forms and social links growing a restaurant guest list

Organic List Building

Grow your guest list every night.

Turn every visit into a new subscriber. Collect emails with capture cards and bill-fold inserts, add capture forms to your website and promotional landing pages, and include social share and follow links in every email.

  • Capture cards and bill-fold inserts
  • Website capture forms
  • Promotional landing pages
  • Social share and follow links

Robust Features for Restaurants

Everything you need to keep guests coming back.

Template creation

Create your own or customize a free template, and send beautiful emails in minutes that look great on every screen.

Get more opens

OpenBoost™ automatically sends your email again to guests who didn’t open it the first time, for up to 50% more opens.

Stop searching for images

Our image database is built into Email Studio™. Images resize to fit, and you can crop or resize with the built-in editor.

Increase engagement

SmartClean™ excludes guests who aren’t engaged, which helps your deliverability, and Saved Searches build dynamic segments.

Email previews

Unlimited Email on Acid testing is included at no extra fee, so you can preview your email in email clients and on mobile devices.

Multiple locations

Create one email and push its content and schedule to every location, then run reports across all accounts from one login.

We’re Here to Help

Your extended email marketing department.

Since 2001, FireDrum has been the extended email marketing department for our clients. Lead your email marketing with a dedicated account manager and the exceptional one-on-one support our customers rave about, by chat, email or phone.

Ready to bring guests back again and again?

Request a demo and we’ll show you how FireDrum can work for your restaurant.

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